Learning from different teachers and get inspired by different masters is really important for me. That’s why I decided to organise Systemic Masterclass so I can invite teachers from all over the world.
Brand Development focuses on developing brands within the larger whole of which they are a part. Wim Jurg integrates the numerical analyzes of ‘big data’ with the unconscious knowledge, feelings and wishes of the decision-makers. The quantitative side is based on the econometric knowledge experiences of Wim Jurg; the qualitative on his psychological background and his PhD in 2010 to apply system constellations in the field of brand issues: brand constellations.
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